Anthrolove

in Remnants on August 17

When did Anthropologie get a site redesign? Editing the first-level shopping categories to only four was a very smart move. And thank you (thank you, thank you) for axing the Flash-based shopping cart. The look-and-feel has some things I love (collagey layered-paper, unique footer treatments — yum!) and some other things that feel too deconstructed or pop-grunge (this much Courier New feels more like Anthro’s little cousin, Urban Outfitters) — but “elegant meets urban meets organic” is a difficult note to strike, even for a store with the most breathtakingly beautiful retail art installations I’ve ever seen.

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